PrettyLinks Alternatives: 20+ Link Management Tools Compared
Pretty Links is a WordPress plugin. If you need branded links beyond one site, or QR codes, bio pages and SMS in the same place, here are 22 options, side by side.
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What is the best alternative to Pretty Links?
QuitURL is the strongest all-round alternative if you want one hosted platform for links, QR codes and more. It works on any website or channel, not only WordPress, and combines link shortening, dynamic QR codes, barcodes, link-in-bio pages, file hosting and SMS in one dashboard.
If you only cloak affiliate links inside WordPress, plugins like ThirstyAffiliates or Lasso are closer matches. For self-hosting, look at YOURLS, Kutt or Shlink.
Why do people look for Pretty Links alternatives?
Pretty Links does what it promises inside WordPress. These are the usual reasons people go looking elsewhere.
It only runs on WordPress
Links live in one WordPress install. Newsletters, social bios, print and SMS need something that works anywhere.
Pricing scales by site
Paid plans are annual and tied to how many sites you run. Regular prices are higher than the introductory prices often advertised.
Analytics stay in WordPress
Click data is stored in your site's database. Teams often want a separate dashboard with device, location and source data.
Marketing needs more than links
QR codes, link-in-bio pages and text campaigns usually mean extra tools. Some people prefer one login for all of it.
QuitURL vs Pretty Links at a glance
Pretty Links details come from its WordPress.org listing and public reviews. Check prettylinks.com for current plans.
| Feature | QuitURL | Pretty Links |
|---|---|---|
| Type | Hosted platform | WordPress plugin (free Lite plus paid plans) |
| Works outside WordPress | Yes, any site or channel | No, WordPress sites only |
| Starting price | $4.44/mo, or $2.75/mo billed yearly. Lifetime from $88 once | Annual plans by site count; free Lite version |
| Custom aliases | All plans | Yes |
| Branded domains | 3 on Pro, 11 on Business | Uses your WordPress site's domain |
| Geo, device and language targeting | Pro and Business | Geographic redirects in paid plans |
| A/B testing and link rotator | Pro and Business | Split tests on higher paid plans |
| QR codes | Dynamic QR codes on every plan; logo on Pro | Available on higher paid plans |
| Link-in-bio, barcodes, file hosting, SMS | Included (SMS from Growth) | Not offered |
| Keyword auto-linking in posts | Not offered | Yes, in paid plans |
| Developer API | Growth and above | Not a documented feature |
Fair note: automatic keyword linking inside WordPress posts is a Pretty Links strength that QuitURL does not replicate.
22 Pretty Links alternatives, grouped by type
Each tool is summarised from its publicly described purpose. Pricing changes often, so only QuitURL pricing is quoted here.
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1. QuitURLHosted platform: 6 tools, 1 dashboard
Branded short links, dynamic QR codes, barcodes, link-in-bio pages, secure file hosting and SMS marketing in one account. Works on any site, channel or printed material.
- Custom aliases on every plan; UTM parameters from Growth
- Geo, device and language targeting, A/B testing and expiry rules on Pro
- Team seats, developer API and AI insights on paid plans
- Plans from $4.44/mo, or $2.75/mo billed yearly
WordPress affiliate and link plugins
Closest in spirit to Pretty Links. All live inside WordPress.
2. ThirstyAffiliatesWordPress plugin
Affiliate link cloaking and organisation, with a link health checker. Best for: affiliate-heavy blogs.
3. LassoWordPress plugin
Affiliate link management with product displays and broken-link alerts. Best for: publishers focused on monetisation.
4. AAWPWordPress plugin
Amazon-focused product boxes and lists. Amazon only. Best for: Amazon Associates sites.
5. AmaLinks ProWordPress plugin
Amazon affiliate link and product display tool. Amazon only. Best for: Amazon-focused niche sites.
6. AffiliatableWordPress plugin
Visual affiliate displays and link management. Best for: sites that prioritise on-page product design.
7. Easy Affiliate LinksWordPress plugin
Simple link management with click tracking and a free option. Best for: beginners on a budget.
8. Tasty LinksWordPress plugin
Manages and inserts affiliate links into posts, including Amazon. Best for: food and recipe bloggers.
9. RedirectionWordPress plugin
Manages 301 redirects and tracks 404 errors. Not an affiliate tool. Best for: site migrations and SEO redirects.
Hosted link management platforms
Work on any website or channel and keep analytics outside WordPress.
10. BitlyHosted platform
Widely known link shortener with analytics and QR codes. Best for: teams that want a familiar name.
11. RebrandlyHosted platform
Branded links built around custom domains. Best for: brand-led link programs.
12. Short.ioHosted platform
Branded short links with custom domains and a developer API. Best for: marketers and developers.
13. TinyURLHosted platform
One of the oldest shorteners, with paid branded-link options. Best for: quick, simple shortening.
14. CuttlyHosted platform
URL shortener with link analytics and a QR generator. Best for: small teams and creators.
15. T.LYHosted platform
Link shortener with custom domains and click analytics. Best for: lightweight branded links.
16. DubHosted platform, open source
Link attribution platform with a developer-friendly approach. Best for: product and growth teams.
17. BL.INKHosted platform
Enterprise branded-link management. Best for: larger organisations.
18. SwitchyHosted platform
Branded links with retargeting pixels for marketers. Best for: creators running ads.
19. GeniuslinkHosted platform
Affiliate-oriented smart links for international audiences. Best for: global affiliate publishers.
Open-source and self-hosted shorteners
Free to run, but you host, secure and maintain them yourself.
20. YOURLSSelf-hosted, PHP
Long-standing open-source shortener you run on your own server. Best for: developers who want full control.
21. KuttSelf-hosted, open source
Open-source shortener with custom domains and analytics. Best for: technical teams.
22. ShlinkSelf-hosted, open source
Self-hosted shortener with an API and visit tracking. Best for: teams that run their own infrastructure.
Which Pretty Links alternative fits your situation?
- Which alternatives support custom domains?QuitURL (Pro and Business), Rebrandly, Short.io, BL.INK, T.LY, Switchy, Dub, Kutt and Shlink.
- Which alternative offers QR codes?QuitURL offers dynamic QR codes on every plan. Bitly and Cuttly also include QR features.
- Which alternative combines multiple marketing tools?QuitURL, with links, QR codes, barcodes, bio pages, file hosting and SMS.
- Which alternative suits teams?QuitURL offers team seats (3 on Pro, 99 on Business). Check each vendor for its own seat limits.
- Which alternative is best for self-hosting?YOURLS, Kutt or Shlink.
What does QuitURL cost?
Flat plans, no setup fees. Monthly price shown, with yearly pricing in brackets.
Starter
- $2.75/mo billed yearly
- 108 short links/mo
- 33 QR codes/mo
- 200 AI credits/mo
Growth
- $9.25/mo billed yearly
- 500 short links/mo
- API and SMS access
- 300 AI credits/mo
Pro
- $18.50/mo billed yearly
- 2,000 short links/mo
- 3 branded domains
- Geo, device and A/B targeting
Business
- $64.75/mo billed yearly
- 20,000 short links/mo
- 11 branded domains
- 99 team members
Lifetime options are also listed on the pricing page. Compare every feature by plan.
PrettyLinks alternatives: common questions
Is there a free alternative to Pretty Links?
Yes. Easy Affiliate Links has a free option, and YOURLS, Kutt and Shlink are free to self-host. Pretty Links itself also has a free Lite version on WordPress.org.
Can I use Pretty Links without WordPress?
No. Pretty Links is a WordPress plugin. For links that work across email, social, print and SMS, use a hosted platform such as QuitURL.
What is the difference between Pretty Links and ThirstyAffiliates?
Both cloak and manage affiliate links in WordPress. Reviewers describe ThirstyAffiliates as more affiliate-focused, while Pretty Links leans toward branded short links and redirects.
Why should I consider QuitURL instead of Pretty Links?
QuitURL works outside WordPress and covers short links, dynamic QR codes, barcodes, link-in-bio pages, file hosting and SMS from one dashboard, with plans from $4.44 a month.
Can I import my existing links into QuitURL?
Yes. Link import is included on every QuitURL plan, so you can bring existing short links across.
Does QuitURL replace Pretty Links keyword auto-linking?
No. Automatic keyword linking inside WordPress posts is a Pretty Links feature. QuitURL focuses on hosted links, QR codes and campaigns.
Ready to manage links beyond one WordPress site?
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